Dealership management software

Run your dealership with more control. Grow with better intelligence.

Connect enquiries, sales follow-up, vehicle stock and marketing performance in one place. Reduce admin, spot missed opportunities and give your team a clearer path to more sales.

Book a DemoExplore the Platform

Built around real dealership workflows. Designed for independent, franchised and multi-site retailers.

From enquiry to insightWorkflow overview
01
Capture the enquiryWebsite, marketplaces and connected lead sources
02
Take ownershipAssigned salesperson, tasks and next action
03
Manage the opportunityCustomer context, vehicle interest and pipeline
04
Understand performanceFollow-up visibility and source reporting

Illustrative workflow. Request a live product demonstration to see the actual interface.

A considered move, not a leap of faith

Understand Dealer Control Hub before changing your processes.

Whether you operate a franchised showroom, an established independent forecourt or several sites, we'll start by understanding your current systems, sales process and reporting requirements.

01

Show us your workflow

Tell us where your team loses time, where leads come from and which tools you already use.

02

See the real product

Review actual CRM, stock and sales workflows in a demonstration relevant to your operation.

03

Scope your setup

We'll discuss the package, integrations, onboarding requirements and limitations before you decide.

The reality for most dealerships

Most dealerships are sitting on opportunities
they can't properly see.

Leads arrive from websites, marketplaces, Facebook, email, phone calls and walk-ins. Sales activity happens across inboxes, conversations, spreadsheets and disconnected systems. Marketing reports show clicks and leads, but not always the real dealership opportunities behind them. DCH brings these signals together so managers can see what is working, what is being missed and where action is needed.

🔀

Leads spread across too many places

Website, marketplace, Facebook, email, phone — enquiries arrive from everywhere and are not always followed up consistently from one place.

👤

Follow-up depends too much on individual discipline

When follow-up relies on memory or personal habit, it is uneven. Some leads get chased. Others go cold before anyone notices.

⏰

Managers find out about missed opportunities too late

By the time a manager knows a deal has gone quiet, the customer has often already bought elsewhere. Visibility needs to come earlier.

📉

Marketing spend is hard to connect to real sales activity

You can see clicks and form fills. But connecting campaign spend to actual dealership opportunities is rarely straightforward.

📋

Reporting takes too much manual work

Pulling together pipeline health, source performance and team activity from separate systems takes time that should be spent selling.

Existing systems do not give one clear commercial picture

Your DMS records what happened. Your CRM stores contacts. Your ad platform shows traffic. None of them show the full commercial picture.

The good news

Dealer Control Hub brings these signals into one commercial view, so managers can see what is working, what is being missed and where action is needed. Setup scope and onboarding are agreed with you before go-live.


Book a Demo — See the Fix

A tailored walkthrough. No commitment. See the parts most relevant to your dealership.

What this actually means for your dealership

What is a dealer intelligence platform?

A dealer intelligence platform gives your dealership one connected view of the commercial activity that drives sales — leads, follow-up, pipeline, stock, campaigns and reporting.

Instead of only storing customer details, Dealer Control Hub helps you understand what is happening, what needs action and which parts of your dealership are creating value.

✓

Leads & enquiries

Every source in one place, assigned and tracked

✓

Sales activity

Live pipeline visibility — not end-of-month guesswork

✓

Marketing performance

Campaigns connected to real dealership opportunities

✓

Stock visibility

Vehicle interest linked to sales activity

✓

Management reporting

Answers without spreadsheet chasing

From enquiry to insight

DCH gives you control across
the commercial side of your dealership.

Six connected areas of your dealership, all visible in one place — so managers can see what's happening, what needs action and where value is being created.

Each area shaped around how dealership teams actually work
Lead Control

Never lose sight of an enquiry again.

Capture and assign enquiries from supported sources, track follow-up and give managers visibility before opportunities go cold.

⏰
Follow-up Accountability

Make missed follow-up harder to ignore.

Reminders, activity tracking and escalation visibility keep the sales team accountable and managers informed without micromanaging.

Marketing Intelligence

Know which marketing is actually creating opportunities.

Connect ad spend, traffic and enquiries with real dealership activity. Know which campaigns deserve more budget and which need fixed.

Sales Visibility

See what is happening in the pipeline before it is too late.

Track lead stages, activity, ageing opportunities and sales progress from one place — without relying on manual updates.

Stock Intelligence

Connect vehicle interest with sales activity.

Understand which vehicles are generating enquiries and where stock opportunities are developing across your dealership.

📋
Commercial Reporting

Give managers answers without spreadsheet chasing.

Pipeline health, source performance, activity levels and missed opportunities — visible in one place, no manual report-building required.

Want a quick walkthrough of how this works for your dealership?

We'll focus on the lead management, pipeline, stock and reporting workflows relevant to your team.

Book a Demo

How it works

Three steps to fewer missed leads,
more deals closed, more money made

A scoped onboarding plan, agreed with you before go-live — built around your current process rather than a fixed template.

1

Bring your dealership enquiries into one sales workflow

Facebook enquiry at 7pm? Phone call on a Saturday morning? Someone who walked in and left without buying? With supported lead connections and consistent team entry, enquiries can be recorded in one place so follow-up is easier to manage.

  • ✓ Bring connected website and marketplace leads together with manually logged calls and walk-ins
  • ✓ Each lead given a clear owner and next action
  • ✓ Keep relevant enquiry details and follow-up activity in one place
  • ✓ Make lead ownership and next actions easier for the team to see
Book a Demo

Today's Leads

James Murphy — VW Golf

Facebook · 8 mins ago

New

Sarah Connolly — Ford Focus

Website · 1 hr ago

New

Declan O'Brien — Toyota Yaris

Phone · 2 hrs ago

New

Louise Kelly — Nissan Qashqai

Walk-in · This morning

New

Sales Pipeline

New Enquiry6 deals
Contacted9 deals
Test Drive4 deals
Offer Made3 deals
Handover2 deals
2

Know which deals to push today — before they go cold

At a glance you can see every active deal — who's ready to come back in, who's had an offer and gone quiet, and which ones are about to slip away. You stop reacting and start knowing.

  • ✓ Wake up every morning knowing exactly which deals need attention
  • ✓ Catch a dying deal before the customer buys somewhere else
  • ✓ Know exactly who needs followed up and when
  • ✓ No more "where did that customer go?" moments
Book a Demo
3

Close more deals — with less chasing and less chaos

When your leads are organised, your pipeline is clear, and your stock is up to date — your sales team can focus on what they're actually there to do. Have the right conversation, at the right time, with the right customer.

  • ✓ Follow up at the right moment — not three days too late
  • ✓ Full history of every conversation before you call
  • ✓ Stock matched to what buyers are actually asking for
  • ✓ More deals closed. Less time wasted. Less stress.
Book a Demo

This Month

Deals Closed

18

↑ 4 vs last month

Avg. Response

12min

↓ from 3.5hrs

Leads Followed Up

94%

vs 61% before

Deals Lost

3

↓ from 11

🎉

Deal closed — Ford Fiesta ST

James Murphy · Handover booked Friday

See how this works for your dealership

We'll show you the full flow — from the moment a lead lands to the moment a deal closes — on a 20-minute call.

Book a Demo
Used daily in a live dealership — right now

Why Dealer Control Hub is different

Built inside a dealership,
not adapted from a generic CRM.

Dealer Control Hub was shaped around real dealership workflows: enquiry handling, lead assignment, test drives, follow-up, lost reasons, stock visibility, campaign attribution and sales manager reporting.

Most CRMs store information. DCH helps dealers act on it.

🏢

Designed around practical dealership challenges

DCH development is informed by practical dealership workflows, including capturing enquiries, managing follow-up and making pipeline activity visible. We continue to refine the platform with dealer feedback.

📅

Used every single working day — not just tested

This isn't a prototype that sat in a lab. It's been used daily in a live, multi-franchise dealership — logging enquiries from Facebook, managing a sales pipeline, tracking stock, following up customers. It works because it had to work.

⚡

Simple enough that your whole team will actually use it

A sales team won't use a complicated system — and they shouldn't have to. Dealer Control Hub is built so the team can log an enquiry quickly, check the pipeline at a glance and see what needs doing next. Onboarding is discussed with you up front, and the extent of training depends on your team and process.

What it replaces

📋Spreadsheets for leads
✓ Replaced
💬WhatsApp threads for follow-up
✓ Replaced
📝Paper notes and memory
✓ Replaced
Separate stock management system
✓ Replaced
🟡Post-it notes on a monitor
✓ Replaced
🔄Chasing your team for updates
✓ Replaced

All of it replaced by one system.

Book a Demo

The principle behind it

Dealership software should make the commercial picture clearer, not add another place for information to hide. Every area of Dealer Control Hub is judged on one question: does it help a manager or salesperson see what needs attention sooner? If it does not, it does not belong in the product.

How DCH compares to the old way

Old way
Dealer Control Hub
✗ Leads spread across email, website, marketplaces and Meta
✓ All enquiries visible in one sales workflow
✗ Managers chase updates manually
✓ Follow-up, activity and pipeline visibility in real time
✗ Marketing reports stop at clicks and leads
✓ Campaigns connected to dealership opportunities
✗ DMS records transactions after the fact
✓ DCH shows live commercial activity before sales are won or lost
✗ Reporting built in spreadsheets
✓ Management dashboards and executive summaries
✗ Generic CRM stages
✓ Dealer-specific workflows built around how cars are sold

Designed to work alongside your current systems.

DCH does not need to replace your DMS or overhaul your dealership on day one. It improves visibility across the commercial activity that drives sales — working alongside your existing DMS, website, stock feeds and marketing platforms.

✓ Keep your existing DMS for core processing
✓ Connect lead sources and marketing data where possible
✓ Improve visibility before the sale is won or lost
✓ Give managers a clearer commercial view — without spreadsheet chasing

Why Dealer Control Hub

Built inside a real dealership.
Not in a boardroom.

Dealer Control Hub wasn't built by a software company that read a few articles about car sales. It was developed inside a live multi-franchise dealership — tested on real leads, real customers, and real deals before anyone else used it.

🏗️

Built around real dealership workflows

Not adapted from a generic tool — designed from scratch for dealers.

⚡

Simple enough for your whole team

Designed so the team spends time selling cars, not on admin

Replaces the mess of disconnected tools

One log-in instead of five tabs. Leads, pipeline, and stock — all connected.

📈

Updated based on what real dealers ask for

When dealers tell us something is missing, we build it.

Book a Demo

A practical walkthrough based on your dealership requirements.

Illustrative product workflow

See how the commercial workflow fits together.

The visuals below are illustrative product workflows, not screenshots of live customer data. A demo shows the actual interface, using workflows relevant to your dealership.

ILLUSTRATIVE WORKFLOW

Live interface shown on a demo

Lead Management

Never miss a follow-up again

Every enquiry — Facebook, website, phone, walk-in — lands in one place and gets assigned straight away. No more leads slipping through because someone forgot to write it down.

Lead capture and ownership
🔄

ILLUSTRATIVE WORKFLOW

Live interface shown on a demo

Sales Pipeline

See exactly where every deal stands

Your full pipeline on one screen — who's been contacted, who's coming in for a test drive, who's gone quiet and needs a call today. No more asking your team for updates.

Pipeline and follow-up visibility

ILLUSTRATIVE WORKFLOW

Live interface shown on a demo

Stock Management

Stop selling cars you've already sold

Your stock list is always live and accurate. Your team is always working from the same information. No more embarrassing calls to customers about cars that left the forecourt last week.

Stock and interest visibility

6

Commercial areas

Enquiries through reporting

1

Connected workflow

From enquiry to insight

Optional

Website add-on

Not required to run DCH

DMS

Works alongside

Complements existing systems

Want to see it running on a real dealership's data?

Book a 20-minute walkthrough. We'll show you lead management, the pipeline, and stock — live, using your type of dealership as the example.

Book a Demo — See It in a Real DealershipA tailored walkthrough with a clear discussion of suitability.

Pricing

Simple pricing for dealers
who want better control

Plans from £199 + VAT per month

Essential from £199, Growth from £499 and Enterprise from £899 per month, excluding VAT.

Module eligibility, onboarding requirements and any add-ons or integrations are confirmed with you before you subscribe.

Who it's for

Built for dealerships of every size.
Designed around how dealers actually work.

From independent used-car retailers to franchised dealerships and growing dealer groups, Dealer Control Hub brings customer enquiries, sales activity, stock and performance reporting together. Whether you're managing one site or overseeing multiple locations, DCH helps your team stay organised, improve follow-up and give management greater visibility across the business.

📲

"Independent dealers who want better lead control"

Better lead control, faster follow-up and visibility without adding unnecessary complexity to a lean operation.

✓ Independent dealers
📈

"Growing dealerships building stronger processes"

Stronger sales processes, clearer accountability and better reporting as the team and business scales.

✓ Growing dealerships
🏢

"Franchise retailers who already have a DMS but need commercial visibility"

Visibility across brands, campaigns, stock, sales activity and management reporting — alongside your existing DMS.

✓ Franchise retailers
📣

"Marketing-led dealers investing in digital activity"

Prove which campaigns and channels are actually creating dealership opportunities — not just clicks.

✓ Marketing-focused dealers
⚡

"Dealers who want a proper system without a long enterprise rollout"

A scoped onboarding plan agreed with you before go-live, rather than a long enterprise rollout.

✓ Practical onboarding
👁️

"Sales managers who need pipeline visibility without manual updates"

See every active deal, every stage and every follow-up across the team — without asking anyone for an update.

✓ Sales managers
🏭

"Vehicle manufacturers & OEMs managing leads across a dealer network"

Centralise lead distribution, monitor dealer follow-up and connect network performance with marketing activity.

Explore DCH for OEMs →

Who DCH may not be right for

DCH may not be the right fit if you only need a basic contact database, have no interest in measuring follow-up or marketing performance, or are looking for a full accounting-led DMS replacement from day one. We'd rather be honest about that than oversell. If you're on a demo call and it's not the right fit, we'll tell you.

Book a Demo — We'll Tell You If It's the Right Fit

No commitment. We will discuss whether DCH suits your needs.

A no-obligation product consultation.

See what your dealership
could be missing.

Book a practical walkthrough of Dealer Control Hub and see how better lead control, clearer marketing intelligence and stronger management reporting could help your dealership sell more cars and make better decisions.

No long sales pitch. No pressure. A practical demo of how the platform works and where it could fit your dealership.

Book a Free Demo
✓ No card details needed to book a demo✓ Onboarding plan agreed before go-live✓ Optional website add-on, not a requirement

Leads arriving across several disconnected channels

Enquiries in one workflow, with a clear owner and next action

✓ One place to start the day
🔄

No clear view of which deals are progressing

Pipeline and follow-up visibility for managers and sales

✓ Fewer opportunities going quiet

Running on spreadsheets and message threads

Stock, pipeline and reporting connected in one view

✓ Alongside your existing DMS

Explore software for your dealership

Different dealerships need different workflows. Explore the areas of Dealer Control Hub that match your operation, then discuss plan and integration availability during a demo.

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